New “No Advertising Sales & Other Facebook Pages Policy” on Facebook

The Crochet Crowd

Mikey and Cathy, The Crochet Crowd Social Media Team behind the words on Facebook.

Opening the curtains to reveal some of the difficulties we have had behind the scenes here at The Crochet Crowd in the last 3 months.
Facebook has greatly changed over the past 3 years from having ‘no ads’ on Facebook to having ads all over the place.

Due to strong growth and community we have on The Crochet Crowd Facebook Page, our circumstances have greatly changed. In 2013, we have grown from 17,000 fans to over 171,000 in just 12 months. We thank our fans for their referrals to making our community great.

With this growth comes added pressure from individuals and companies that see our huge community as a window of opportunity to solicit their services. This includes many companies or individuals who are not related to our content in any way. In the past 3 months, Cathy and I have deleted 100’s of posts on The Crochet Crowd that are sales related.

The Crochet Crowd was founded on the principles of being community oriented. The concept was developed long before I realized that my hobby would eventually turn into my business. My idea for The Crochet Crowd was and still will remain to be inspirational based. If you like the inspiration, you will automatically know what to do instead of us telling you what you need to do. 


Everyday, we are emailed several times by people who we have never heard of. They are wanting us to mention their name, service, company or get our fans to support or buy from them. Many of these requests stem from our own fans that create fan pages with the intention to sell their projects and/or patterns. Other requests are companies that are having a product or service that is on sale and wanting us to advertise it. Nearly all of the requests, and in a few cases, aggressive requests are offering nothing in return to benefit our community as a whole. It’s a one way street.

Our growth is due to our hard work and commitment to our craft. Many of the companies and individuals who approach us are looking to skip the building stages to naturally grow their businesses. They are looking to artificially boost their subscriber base as the perception is bigger is better. We never go on our Facebook Pages to solicit our services. We feel it’s not fair to go on other pages to advertise our page to subscribe to. For pages that are relying on sales for patterns, for us to come along and say we have free inspiration, patterns and have a fabulous community to enjoy. This could ruin other Facebook Fan Pages Businesses and we respect the operations of other Facebook Pages and expect the same respect in return.

After two long weeks of constant conversations with our team, we decided to pull the plug on advertising on our Facebook. We made this decision two weeks ago and you haven’t seen us advertise any products that are on sale. Advertising in the sense of suggesting you to buy, subscribe or support another company. All of our current sponsors are fine with our decision and understand.

We see 1000’s of Facebook Pages that are turning into sales walls and we don’t want to ruin our community with going in the same direction as everyone else. It will make us the odd ball out of following what others are doing. I think our Fans will appreciate this greatly and support our decision. We appreciate the 1000’s of referrals from you that we generously receive each week. We would like to be that inspirational place instead of a sales page.

Make no mistake, we run on the generosity of our sponsors and donations from our fans. We are going to continue in the same direction to provide you with free tutorials, patterns and inspiration as always. We obviously use products in our work and you will still see us posting our content the products we are using as it’s like telling you to make a cake and not telling you how it was made.

While our Facebook is now Ad Free, our Newsletters and Website Content will still have our sponsors where they will be featured and promoted. I will still be writing my blogs and sharing information.

Any event or any activity that I am directly part of will be advertised on The Crochet Crowd. For example, a new inspirational video, appearances at Spinrite Factory Outlet, Creativ Festival and the many giveaways we do that are sponsored for us to giveaway will be shared with you.

I would love to hear your feedback… what do you think of this policy? Do you appreciate an AD FREE Facebook?


About Mikey, The Crochet Crowd

I am Mikey, owner of The Crochet Crowd Blog. I'm a 'hooker' at heart with the passion to crochet. I am from Ontario Canada and teach how to crochet online through YouTube Video Tutorials. From a simple idea and being at the right place and time in my life back in 2008, the concept of The Crochet Crowd was developed. I'm here to hook and share. Come follow my crochet journey and share yours with comments here and you are most welcome to share your creativity within our Facebook page.
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82 Responses to New “No Advertising Sales & Other Facebook Pages Policy” on Facebook

  1. Elaine Dowd says:

    I really think that it is a great move I really hate being interrupted by adds

  2. Evelyn Overman says:

    I love the fact that you are staying ad free. It really bothers me that I will be interested in a site only to be interrupted by an ad. I can’t tell you how much you and your tutorials are appreciated.

  3. Judy says:

    I too enjoy ad free facebook, and really appreciate all the free patterns. I do have a complaint about a crochet along I tried to work on for an afghan, but when I questioned “how to” on your facebook page, I never got a direct reply for help I asked for. Finally after about 5 days, another follower posted how to put the pieces together with a picture, which was great help, but by then
    I was into another project I was working on, so it was not of much interest to me.
    Then the next project you started, I have now forgotten what it was, but I had a question, and received not reply, so I just gave up on it.
    Cathy did reply on one of my questions on how to post my wrist warmers, she suggested me send the picture to her to get it posted in time for the dead line, I really appreciated her help there.
    I do not do video’s, unless really necessary, so I don’t use you tube much, so do not suggest that to me, I know when I need to check it out, just don’t like it.
    Thanks again for all your free patterns and messages.

  4. niecee60 says:

    Do enjoy the The Crochet Crowd and all you peeps do and share. It would be fantastic to get on a site and not be over ran by adds. Thank you for sharing your fantastic talents 😉 and sharing this to let us all know what is going on behind the scenes.

  5. niecee60 says:

    Diffenetly agree about adds. To be able to enjoy a page or site without being over ran with silly adds is fantastic. Keep up the great work and I don’t comment a lot but Do enjoy The Crochet Crowd

  6. Annie says:

    Thankyou for your letter, while I did not mind the ads I appreciate where you are coming from. IN fact it was a caring approach that you respect the reader and that in turn will maintain your business strength. Much better tactic then the competitors approach of asking for money to maintain their sites.

    • Donna Williams says:

      I agree with Annie, and I want to say Thank you Mikey,Cathy,& Dan and all your teams that makes this all possible for us, that do appreciate what you all do for all of us!!! Many hugs and blessings for the new year 2014

  7. Karen says:

    Love you guys and everything you to for us. I am now crocheting because of your awesome tutorials. I can never express what this means to me. Nanny is smiling down at me!!!”

  8. MsKat says:

    I agree with you 100%. The audacity of someone to request these things of you and then not even offer compensation on top of it? Simply rude!There are plenty of places people can advertise without soliciting you and other similar pages. It takes money to make money and they should stop being cheap and just bite the bullet and pay to advertise where space is for sale! I especially love the fact that you are not backing down and letting them run you over!

  9. Carol Schaap says:

    You and your team do a fan-tastic job Mikey. I always just your opinion. Your fans are smart and know what’s up on fb. We come on your page to crochet. Learn more. And to just have fun while kicking back and relaxing with our hook and yarn. How much more innocent does it get. I don’t pay attention to the ads. Just keep doing what you’re doing Mikey. We all love you.

  10. I truly appreciate everything you do for your hobby/business. You give me inspiration to follow in your footsteps mainly on the crochet side of things.

  11. yayamama56 says:

    Yes! And a big THANK YOU! I have recently exited a few fb groups due to increased “ads”, unchecked “spammers”, absentee administrators, etc. I have always been pleased with & inspired by the Crochet Crowd. You guys are obviously “doing it right”. Please keep up the great work. Thanks for all that you do! –Yaya aka Mary

  12. Wanda Ball says:

    I love the fact that you are going Ad Free. I detest having ads pop up all the time it’s annoying. Thank you!!

  13. Carol Smith says:

    I don’t mind if it is related to the project … ex: using Reheart yarn, or special tools. Unrelated content drives me nuts. Thankyou.

  14. Donna says:

    I think the direction you are going in is fantastic. I am so sick of some of the facebook ads that I have contemplated leaving facebook. Every time I go to log on now I see an add for a singles site. Um… I am married. Which means my husband… is married. I don’t want to see this. Never mind the “soft porn” type ads we have been seeing lately as well. It’s quite ridiculous. (not on your page Mikey, just others). I appreciate the goodness of this site and would love to see it remain the same. I love to hear of your spinrite and red heart stories etc.. so I hope they stay 🙂

  15. Sue DiMartino says:

    Thank you for keeping it ad free!

  16. Abi Elizabeth says:

    Awesome! Thank you Mikey!! ❤ ❤

  17. Selina says:

    I love the Crochet Crowd, I only wish I could keep up with all the projects. Maybe a bucket list for the month would be helpful for those of us who need to plan out their time and budget the next projects. I know I can’t do everything…but I would like to…..

  18. Peggy Eash says:

    I so appreciate your decision to not have ads. I joined your site because it is user friendly with like minded members. The patterns are fun, the tutorials are fantastic. The postings from all the membership of individual projects are inspiring, I have posted a few myself. I have a torn tendon in my right hand and all the projects I would like to try have to wait for quite a while… The best part is that — Because of the way you run your site. — I will be able to see the tutorials and patterns later when I am healed! 😀 I respect the 3 of you M/D/C & your helpers keep up the good work !!!

  19. Lynne Babb says:

    I appreciate finding the Crochet Crowd and other like minded people. I don’t seem to get on face book so much. It doesn’t have anything to do with ads, my priorities change. Also, I haven’t figured out how to get pictures of my creations on the net to share. I do enjoy others’ creations and tutorials, patterns, etc. Mikey and Dan seem like family. You should keep on keeping on. ❤

  20. Linda says:

    Thanks for keeping it ad free.

  21. Karen Fetzer says:

    Thank you for keeping the crochet crowd ad free. This is very inspirational site. I just got back to crocheting and this is where I go. If I think I can’t do something I look and see that some have done and first project so I will try. Keep doing what you do.

  22. AngieG9 says:

    I love your patterns. Just started the corner to corner bedspread when I broke my shoulder, but I still work on it a few stitches a day in spite of the pain. It may take me a year instead of a month at this rate, but I can’t wait to see it finished so I can make another one. Love your posts.

  23. Lala Chappell says:

    I am so thankful that you stand by your mission! It is so nice to not be pressured with ads, especially those who do not REALLY support what you & The Crowd are all about! Thank you!

  24. Ruby Stewart says:

    Absolutely the best crochet guide and help pages found anywhere! Too many time one will join up with a group of people to exchange ideas and it turns into a free-for-all melee about everything except what you signed up for! I understand that buying and selling is important however, not in this particular venue. I appreciate how easy it is to navigate within the pages of this group to locate the information one needs. The video tutorials are excellent with printed word as well as spoken directions as you are actually doing the project before our eyes!. Thank you for all the time and energy that you put into this service!

  25. Alethia Douglass says:

    I appreciate your stand on advertising. You are correct the we joined for the love of creating. Selling is every where and its just too much. I’m glad that saying yarn and pattern used helpss when seeing what others post. Keep on doing what you know is right. Be blessed.

  26. dikf54 says:

    I do appreciate your policy. The only thing I could see as being advertised would be yarn stores. and only the biggies at that. It is very frustrating to have lots of adds with many of the facebook postings.

  27. Sandra says:

    I love ‘The Crochet Crowd’. Because of you I have learned to love crochet again. I’ve did crochet for years but never could read a pattern. But y’all have helped me learn to follow patterns after all these years of just doing granny squares. Now I really love the art of crochet. I thank you very much. I’m disable and up until 5 months ago was almost a total cripple. I was in a motorized chair and could walk only minimally very few steps. Then I had two major joint operations July 25 and while spending a month as a inpatient for rehab, I used FB on my phone to watch tutorial videos from y’all and finally after years of not being able to read and follow patterns thank you so much!!!!

    • Michelle says:

      I’m so happy that you have found some truly amazing people here to inspire you. It makes you feel like you are not quite so alone doesn’t it? I wish you good fortune and GOD BLESS.

  28. Tina Klein says:

    I appreciate your Facebook page being ad free! Thanks for everything you guys do!

  29. Lu Ann says:

    Thank you so much for all you and your team does! I look forward every day to jumping on FB and seeing what my “friends” are up to. And thank you for trying to stay as ad free as possible! If I wanted ads I would turn on the tv – which I rarely do!

  30. Thank you , thank you, thank you. I appreciate an ad free site

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